Stanbic IBTC Bank has unveiled a new nationwide campaign titled “There is Possible, Then There is More,” aimed at inspiring Nigerian business leaders to push beyond perceived limits and pursue exponential growth through strategic partnerships.
The campaign debuted with a high-impact teaser across digital platforms, out-of-home displays, and social media, featuring an enigmatic message: “An Open Letter to All CEOs.” The teaser sparked speculation until the full message was revealed this week, delivering a heartfelt call to action.
At the heart of the campaign is an open letter from the bank to Nigeria’s CEOs, applauding their resilience in the face of economic adversity and challenging them to reimagine what’s possible with the right financial support. The message aligns with the bank’s positioning as more than a financier—it presents Stanbic IBTC as a committed partner for long-term business success.
“As a bank, our role goes beyond providing capital,” said Remy Osuagwu, Executive Director, Business and Commercial Banking at Stanbic IBTC Bank. “We aim to inspire and support CEOs in achieving more. We understand the hurdles and aspirations that come with running a business in Nigeria, and we are here to help leaders unlock their full potential.”
The campaign reinforces Stanbic IBTC Bank’s broader vision of enabling business growth through innovative financial solutions—from trade financing and investment advice to digital banking and capacity development. The bank says its offerings are designed to meet the needs of enterprises across all sizes and sectors.
“‘There Is More’ is more than a slogan—it’s a mindset shift,” Osuagwu added. “We are reaffirming our commitment to be a catalyst for growth and transformation in the Nigerian business landscape.”
Stanbic IBTC Bank is part of the Standard Bank Group, Africa’s largest financial institution by assets. With this latest campaign, the bank is signaling its readiness to walk with Nigerian CEOs on the journey from possibility to achievement.
