Dufil Prima Foods Limited, makers of Indomie Instant Noodles, has strengthened its commitment to children and family-focused entertainment with the official premiere of the Indomie Fan Club Family TV Show, the brand’s first-ever fan club television programme.
The children-centric show, developed by the Indomie Fan Club House, is designed to promote positive values, creativity, and wholesome family entertainment—further reinforcing Indomie’s enduring presence in Nigerian homes.
The premiere, held on Tuesday at FilmHouse Cinemas, Leisure Mall, Surulere, marked a notable milestone as the first children’s TV show premiere of its kind in the city. The event brought together children, parents, educators, and stakeholders from the entertainment and creative industries.
The cast and crew were led by the show’s anchor, “Mama Do Good,” portrayed by actor and poet Ruby Agwu, alongside child talents Chidinma Orji and Elder Osimhen. Nollywood actress Linda Ejiofor also attended, joining families and young fans in celebrating the launch.
Speaking at the event, Temitope Ashiwaju, Group Corporate Communications and Events Manager at Dufil Prima Foods, described the programme as a reflection of Indomie’s long-standing investment in meaningful engagement with children.
“The Indomie Fan Club Family TV Show provides a platform that blends education with entertainment, nurturing imagination, learning, and positive values in a way that resonates with children and families,” he said.
The show is built around core themes such as friendship, creativity, teamwork, kindness, and positive behaviour, aligning with the Indomie Fan Club mantra, “We Are Indomitables.”
Also commenting on the initiative, Ogechukwu Faith Joshua, National Coordinator, Indomie Fan Club, explained that the programme was carefully crafted to balance fun and learning through storytelling, music, and interactive play.
The Indomie Fan Club Family TV Show is scheduled to make its television debut on Saturday, January 10, 2026, airing on Africa Magic Family and the African Independent Television (AIT) network.
The vibrant premiere featured exclusive screenings of the show, interactive games, quizzes, sing-alongs, and prize-winning activities. Over 100 children, including Indomie Fan Club members from schools across Lagos, took part in the immersive experience. A standout moment was a nostalgic group sing-along of the popular Indomie children’s advertising song “Mama Do Good,” alongside the Indomie Fan Club theme song.
