BY SALIHU OTHMAN ISAH

PalmPay has emerged as the Most Innovative Fintech Brand at the 2026 BrandCom Awards, in recognition of its outstanding contribution to digital banking through reliable transactions, enhanced security and customer-focused financial solutions.

The award, presented on Friday, October 24, at the Landmark Event Centre in Lagos, celebrates brands and industry leaders for excellence and innovation across various sectors.

The recognition reflects PalmPay’s commitment to developing practical innovations that address everyday banking needs. The fintech maintains a 99.9 per cent transaction success rate, while continuing to expand access to a wide range of digital financial services through its app.

This latest honour comes after PalmPay’s earlier BrandCom Award for its contribution to financial inclusion, underscoring the company’s sustained drive to deliver targeted innovations that meet the evolving needs of individuals and businesses.

In response to rising fraud risks, PalmPay recently upgraded its Security Centre with new tools designed to help users safeguard their accounts and protect their funds against emerging security threats.

Commenting on the recognition, Head of Marketing and Communications, PalmPay Nigeria, Olorunfemi Hanson, said innovation at PalmPay is centred on the customer.

“Innovation means understanding our customers’ evolving needs and developing solutions that make banking more reliable, convenient and secure. From providing a robust range of financial services in one app to strengthening our security infrastructure in response to emerging fraud tactics, we continue to put customers at the centre of our innovation,” he said.

“This recognition reinforces the importance of building solutions that deliver real value and strengthen trust in digital financial services.”

Beyond technology, PalmPay is also prioritising customer education through its PalmPay Dey For You campaign, launched in September 2026. The initiative raises awareness on fraud risks and promotes safer digital banking practices, including protecting personal banking credentials and verifying suspicious requests through official channels.

The award further affirms PalmPay’s focus on combining innovation, reliability and consumer protection to make digital financial services more accessible and dependable for Nigerians.